Agriculture Marketing, Advocacy and Outreach

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Agriculture Marketing In the News

Regional Farmers’ Market Workshops Scheduled for February

The Kansas Department of Agriculture, K-State Research and Extension and the Kansas Department of Health and Environment will host five regional workshops in February 2018 to assist farmers’ market vendors and managers.

The Kansas Department of Agriculture, K-State Research and Extension and the Kansas Department of Health and Environment will host five regional workshops in February 2018 to assist farmers’ market vendors and managers.

Kansas farmers’ markets not only provide a fresh food source, but also stimulate the local economy. In 2017, 85 farmers’ markets were registered with KDA’s Central Registration of Farmers’ Markets.

“Farmers’ markets provide growers a chance to tell their farm’s story, with face-to-face interaction with consumers,” said Londa Nwadike, consumer food safety specialist with K-State Research and Extension and the University of Missouri. “But there are also legal, safety and financial parameters that farmers need to understand before choosing to sell at a farmers’ market.”

Workshop topics will vary slightly by location. Highlighted topics include:

  • Vendor Marketing and Communications
  • Growing in High Tunnels 101
  • Regulations on Selling Meat, Eggs & Poultry
  • Sales Tax for Vendors

KDA’s Division of Weights and Measures will also offer free scale certification at the workshops for attendees.

Dates and locations for the Farmers’ Market events are as follows:

  • Feb. 1 — Colby: Colby Community College, Student Union, Multipurpose Room
  • Feb. 2 — Great Bend: Trinity Lutheran Church, 2701 24th St.
  • Feb. 3 — Wichita: Sedgwick County Extension Office, 7001 W 21st St. N
  • Feb. 9 — Olathe: K-State Olathe, 22201 W Innovation Dr.
  • Feb. 10 — Chanute: Mid-West Fertilizer, Chanute Agronomy Center, 3030 W Santa Fe Ave.

Registration for the February workshops is now open and is $20 per participant. Registration includes lunch; however, lunch will only be guaranteed to those participants who register at least 10 days prior to the respective workshop date. Registration forms can be found at FromtheLandofKansas.com/FMWorkshop or at local extension offices.

Onsite registration will open at 8:30 a.m. and the workshops will begin at 9:00 a.m. and conclude by 3:00 p.m. The Wichita workshop will begin onsite registration at 8:15 a.m. and the workshop begins at 8:45 a.m., concluding at 4:15 p.m.

In addition, farmers’ market vendors and managers are encouraged to attend the 2018 From the Land of Kansas Annual Meeting and Farmers’ Market Conference on March 1 and 2 in Manhattan. Registration is open at FromtheLandofKansas.com/FMConference and will close Feb. 19, 2018.

KDA is committed to providing an environment that enhances and encourages economic growth of the agriculture industry and the Kansas economy. These workshops will provide support and assistance to help make Kansas businesses more successful.

For more information, contact Lexi Wright, KDA’s From the Land of Kansas marketing coordinator, at 785-564-6755 or Lexi.Wright@ks.gov.

The mission of the KDA Agricultural Marketing, Advocacy and Outreach Team is to serve all Kansans through innovative programming and delivering solutions designed to create an environment that facilitates growth and expansion in agriculture while increasing pride in and awareness of the state’s largest industry – agriculture.

The Agricultural Marketing, Advocacy and Outreach team identifies with the following team goals:

  • Retain and serve current farms, ranches and agribusinesses in Kansas
  • Grow current farms, ranches and agribusinesses in Kansas
  • Expand the Kansas agriculture industry
  • Assist in maintaining/growing rural Kansas communities
  • Raising awareness of agriculture
  • Create appreciation for agriculture

View the 2014 Marketing Report here.